About Lusso Della Terra
Lusso Della Terra takes its name from Italian: lusso (luxury) + della (of the) + terra (earth) — 'the luxury of the earth.' The declaration is philosophical: wine is not a manufactured luxury, not the product of technology or marketing, but the luxury that the earth itself produces when given the right conditions and the right care.
The El Pomar District estate produces Cabernet Sauvignon and Grenache from calcareous Paso Robles soils with the attention to quality that the luxury-of-the-earth naming demands. The Italian naming connects the estate to the tradition that first understood wine as earth's greatest luxury — the Italian winemaking culture that has produced luxury wine for two thousand years.
The appointment-only format maintains the luxury philosophy: this is not a casual encounter but a focused experience with wines that take the earth's luxury seriously.