About Caprock Winery
Caprock Winery is one of the founding operations of the Texas High Plains wine industry, helping establish Lubbock as a serious viticulture center during a period when few believed West Texas could produce competitive wine. The winery draws from the elevated High Plains AVA — where altitude, intense sunlight, and dramatic day-night temperature swings produce grapes with concentration and natural acidity.
The production facility and tasting room serve as an anchor for wine tourism in Lubbock, offering visitors a gateway to understanding High Plains terroir before exploring the region's increasingly impressive roster of boutique producers. Caprock's scale gives it a depth of variety and vintage selection that smaller operations cannot match.
The winery produces wines from Tempranillo, Cabernet Sauvignon, Viognier, Chardonnay, and other varieties that have proven themselves in the High Plains environment, with a focus on approachable quality at fair prices. The tasting room experience is unpretentious and educational.
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