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The Prisoner Wine Company

Napa Valley / Rutherford · Rutherford AVA
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Hours
Daily 10am-5pm (by appointment)
📞
Phone
(800) 750-6406
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Tasting Fee
From $40
📅
Reservations
Required
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Est.
2000

About The Prisoner Wine Company

Dave Phinney’s rule-breaking 2000 Napa Valley red blend that created a category — The Prisoner Red Blend combining Zinfandel, Cabernet Sauvignon, Peti

The Prisoner Wine Company is the most disruptive and commercially successful non-traditional Napa Valley wine program.

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Visit pending — based on winery profile & reputation
The Prisoner WineThe Prisoner Wine Company is the most disruptive and commercially successful non-traditional Napa Valley wine program.
Dave Phinney establishedDave Phinney established The Prisoner in 2000 with a single unconventional red blend that broke every rule of Napa Valley wine marketing: a Zinfandel-dominant blend that incorporated Cabernet Sauvignon, Petite Sirah, Syrah, and Chardonnay from across California, packaged in a label featuring Francisco Goya’s famous 1810 etching of a prisoner in chains, and priced in the luxury segment despite being a blend of California regions rather than a single Napa Valley AVA expression.
The rule-breaking workedThe rule-breaking worked spectacularly.
"Dave Phinney’s rule-breaking 2000 Napa Valley red blend that created a category — The Prisoner Red Blend combining Zinfa"
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The Prisoner Wine Company
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Featured Wines

Red Blend
The Prisoner Red Blend
California / Napa Valley
The wine that created a luxury red blend category — Zinfandel-dominant Prisoner Red Blend combining Cabernet Sauvignon, Petite Sirah, Syrah, and Chardonnay from across California with Francisco Goya’s prisoner etching label, Wine Spectator recognition, and the most disruptive success story in modern Napa Valley wine brand history.
Estate
★★★★☆
White Blend
Blindfold White Blend
California Estate
The Prisoner’s most unexpected white expression — Blindfold White Blend combining Chardonnay with Viognier, Roussanne, and other white varieties in the boundary-breaking style that Dave Phinney applied to red blends, showing what rule-breaking California white wine blending produces under the Prisoner’s provocatively art-labeled brand conviction.
Estate
★★★★☆
Zinfandel
Saldo Zinfandel
California Estate
The Prisoner’s most Zinfandel-pure expression — Saldo California Zinfandel showing what the boundary-breaking brand’s conviction produces in California’s most characteristically local red variety at a single-varietal tier that contrasts with the Prisoner Red Blend’s multi-variety approach.
Estate
★★★★☆
Cabernet Sauvignon
The Snitch Cabernet Sauvignon
Napa Valley Estate
The Prisoner’s Napa Valley Cabernet expression — The Snitch combining the provocative brand identity with the Napa Valley’s most commercially important red variety in the most structurally serious and regionally specific single-varietal expression available from the Rutherford Galleron Road estate program.
Estate
★★★★☆

Tasting Experiences

Book on Tock →
🥂
Immersive Art Estate Appointment
Daily appointment at Rutherford’s most art-forward and boundary-breaking wine estate — The Prisoner Red Blend, Blindfold White, and Saldo Zinfandel in an immersive art-installation hospitality environment at the Galleron Road estate. The most visually provocative and conceptually engaging Napa Valley tasting appointment.
$40

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